Putting Good Healthcare in Reach of Rural Employees

Categories: For Employers

Lack of good healthcare for rural Americans often means employers are left grappling with high-cost health insurance payments, increased and extended medical leaves, and a stressed out workforce. If this resonates with you, you’re not alone; According to the National Rural Health Association there is an inadequate number of doctors serving rural communities. The same study also found that chronic disease prevalence, infant and maternal morbidity, occupational injuries, and obesity are significantly higher in these places.

A combination of factors—the economy, cultural and social divides and the isolation of living in a remote area—have helped to create healthcare disparities for rural Americans struggling to lead healthy, normal lives. For doctors working in rural areas, they are professionally isolated with fewer colleagues to consult with, and limited opportunities for educational growth or trying out new technologies.

The current status of healthcare for rural patients is not sustainable, and some employers are taking action by providing their employees with a valuable lifeline.
Benefits buyers are purchasing the services of third-party companies to bring quality healthcare within reach for rural Americans.

Solving for geographic challenges. Using a data-driven approach, third-party companies guide members to the top local, in-network physicians in their area. Even in “medical deserts,” it’s a guarantee that they’re seeing the best.

Successfully and measurably managing health issues. By providing expert opinions, members can avoid medically unnecessary, costly, and often dangerous surgeries. Regarding the opioid crisis, expert opinions act as a buffer zone between rural Americans and overly prescribed medications.

Providing excellent support at every level. Most third-party companies have a patient care team whom members can speak to, night or day. Care teams often help solve problems way outside the boundaries of normal customer service expectations, like helping a member without a car get to and from a doctor’s office twenty miles away. They also help figure out medical costs, gather records, set appointments, and accomplish a whole slew of backstage tasks to help members access the right care.

Living rurally shouldn’t condemn any working American to receiving inadequate healthcare. There are reasonable solutions for companies willing to invest in the happiness and wellbeing of its employees to ensure no matter an employee’s location, they are within reach of the top-quality healthcare they need.


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